Internet Marketing = BAWLS

In a word, Internet Marketing (not the spamming stuff, but the real thing) is BAWLS. Brand, Advertising, Website, Links and Content, and Social Media. BAWLS Brand Brand name, collateral (visuals, text), offering, value to customers and competitive strategy. Includes pricing, keywords, as well as customer demand. Advertising Paid and earned. Will drive traffic either to ... Read more

Homemade Tonic Water

For some reason I have become more and more interested in consuming less-processed foods and beverages. Perhaps it is five years of living in Northern Thailand where very fresh and local food is actually less expensive and widely available. In addition, there are some kinds of foods which have a lot of interesting characteristics, but ... Read more

The Northeast Asean Sea

An end to the geographic lies of China, where a misnomer becomes an excuse for criminality. Geographic Lies of China The geographic lies of china are well documented. The so-called South China Sea is simply one of the more anachronistic, if not damning. The English-speaking world need not continue this farce. And so what should ... Read more

Life Checklist

This checklist is inspired by Ted Leonsis' List of 101 things to accomplish. His list is thought-provoking, and I share many of the goals. Here is my list (incomplete). - I will backfill in items that I have already completed, and of course add more. Family Matters (6) Fall in love and get married (done) ... Read more

How to Make Cheese

First, what kind of cheese, then ingredients, then process, otherwise fairly low tech! Try to keep the energy consumption to a minimum, as well as direct costs. The best approach is making it sustainable (and local) for future.

Underused, Neglected, Orphan Crops

It is an amazing statistic that 30 species make up 95% of human consumption of calories and nutrients. This was certainly not always the case, as more than 12,000 species have been determined to be edible.

Revenge Fantasies

It seems that revenge fantasies are a significant part of the waking (and dreaming) life of many. By this I mean the cinematic, graphic, or otherwise detailed portrayal of justified violence -- violence that is good or legitimate. A big part of this is the notion of revenge, as Nietzsche has so eloquently, and poignantly ... Read more

21 Month old Child – Observations

At 21 months, here are a few observations: - The child seems more alert about language. Can read the alphabet, but cannot make all the sounds. Problems with g, s, ch, sh, ks, and not strong on th (both voiced and unvoiced) and z. - Is starting to repeat words that he has heard repeatedly ... Read more